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What counts as a solicitation call?

Back to InsightsWhat counts as a solicitation call?

What counts as a solicitation call?

Key Facts

  • The TCPA defines telemarketing as a call or message encouraging purchase, rental, or investment in goods or services, per the statutory definition.
  • The FCC's February 2024 ruling made AI-generated voice robocalls illegal without the called party's prior express consent, according to the agency.
  • The TCPA was created in 1991 and amended in 2015, expanding its scope from calls and faxes to text messages, per compliance research.
  • US regulations recognize two consent levels — express written consent and express consent obtained orally or in writing, per TCPA guidance.
  • The FCC's AI voice ruling (FCC-24-17, Docket No. 23-362) was adopted February 2, 2024, per the official record.
  • Do Not Call Registry registration is free for both home and mobile phones, per the FTC program overview.

Don't Let Compliance Confusion Cost You Conversations

Understanding what counts as a solicitation call isn't just about avoiding fines — it's about protecting the speed and trust that win jobs. The TCPA defines telemarketing as any call or message encouraging a purchase, rental, or investment, and that definition now covers texts, prerecorded voices, and AI-generated voices alike. The FCC has confirmed that AI voice calls require prior express consent, and the Do Not Call Registry adds another layer of accountability. For home services, dental, legal, and other high-intent industries, the line between a helpful follow-up and an illegal solicitation is thin — and crossing it costs more than money. CallMyLeads helps businesses stay on the right side of that line: every lead response runs on registered A2P 10DLC messaging, honors opt-outs instantly, follows quiet-hours rules, and captures explicit consent before booking. You get 24/7/365 coverage without the compliance guesswork. If your current process leaves you wondering whether a text or call crosses into solicitation territory, it's time to hand that risk to a system built for it. Book a free 15-minute scoping call and see how fast compliant response can be.

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